Ground Game 101: Cutting Through the Noise with IRL Events for GTM
PLUGGED
On luma.com
AI-generated illustration, not a photograph of this event.
Where it happens
London
The organiser has not published the exact venue. Check the event page for registration and location updates.
At a glance
Ground Game 101 is an in-person London event from PLUGGED on 30 September 2026, centred on using real-world events within go-to-market activity. Its title suggests a practical discussion for teams looking to cut through crowded digital channels with more deliberate in-person engagement.
HIKOMORE's take
Worth considering if events are already part of your route to market, or you are deciding whether they should be. The useful question is not whether in-person activity creates attention, but whether you can connect it to a clear audience, commercial objective and follow-up plan. Go with specific questions about where events fit in your funnel and how you would judge their value.
Best for
- Founders testing or refining a go-to-market approach
- Startup marketing and growth leads evaluating in-person channels
Why consider it
- The stated focus is on IRL events for go-to-market, a relevant subject for teams reassessing channel mix.
- It is an in-person event in London, which may suit people seeking a live discussion around event-led marketing.
Things to check
- Confirm the venue and full address before making travel plans.
- Check ticket availability and pricing, as neither is confirmed in the available information.
Questions founders ask
Event FAQ
When and where is Ground Game 101?
It takes place in London on 30 September 2026. A venue and address are not included in the verified event information.
Who is organising the event?
The confirmed organiser is PLUGGED.
What is the event about?
The title identifies the subject as using in-real-life events for go-to-market activity and cutting through market noise.
Are tickets free?
Pricing and ticket status have not been confirmed in the available information.
Are speakers confirmed?
No speakers are listed in the verified event information.
